Increasing Service Quality at a Nationwide Restaurant Chain Essay

Increasing Service Quality at a Nationwide Restaurant Chain - probe ExampleSimply put, quality of service is the customers expectation and evaluation of the level of ease and comfort he is supposed to arrest while enjoying or operating the products or services of the providing organization. For example, if a restaurant cooking stove is classified as having a four or five star rating, not only would it have a there would be a certain level of proficiency expected in the purvey of these services as well. In fact, when we enter a five star restaurant we expect a certain ambience and care and support that emanates from the reception area and goes right through the whole establishment. Empathy, reliability, reactivity and assurance of the expected level of service are what gives the restaurant its rating and the customers intelligence of the actual services provided gives the satisfaction level of these benefits. Elements of Service Quality There can be some elements of service qua lity, but they all boil down to the five most important ones which are as under a. Reliability This is the ability of the service provider to provide what was promised, in an accurate and dependable manner. b. dominance This is the ability of the service provider to convey trust and confidence that what is desired will be carried out. It to a fault reflects the knowledge and courtesy of the service provider while dealing with customer requests or complaints. c. Tangibility This refers to the visible facilities and equipment at the hotel. Everything from the working style to the dress of the employees should send the message of a caring and responsive place to customer needs